Local celebrities and riders will celebrate the launch of the new  located at 15 Newton Street, in Brookline, Massachusetts, on Saturday, December 19.

This Triumph Bonneville Reborn Tour stop, commemorating Triumph’s most significant product launch in 15 years, introduces consumers to the next generation of the legendary Bonneville motorcycles. Guests will have the opportunity to be among the first people in North America to lay their eyes and hands on the new Triumphs. These motorcycles were the culmination of a four-year project redesigning them with a timeless appeal with modern rider technology.

“We’re incredibly excited about the new Bonneville family of motorcycles and can’t wait to show off these premium products to both our dealer partners and enthusiasts in the Boston area,” said Matt Sheahan, COO of Triumph Motorcycles America. “Not only will local dealership staff get to dive into these products for training, but also consumers get to interact with the brand and be some of the first to view these all-new iconic motorcycles.”

The new Triumph Bonneville motorcycle family consists of the Street Twin, Bonneville T120, Bonneville T120 Black, Thruxton and Thruxton R. These five bikes were redeveloped from the ground up with three new Bonneville engines and all-new chassis and suspensions, to provide the optimal modern classic riding experience.

Visit www.TriumphMotorcycles.com to learn more about the new line of Triumph Bonneville motorcycles and locate your closest dealer. Triumph dealers are accepting deposits now towards the purchase on these Bonneville models with the Street Twin arriving in showrooms in January, the T120 and T120 Black in March, and the Thruxton and Thruxton R in April and May. For additional questions on the Bonneville Reborn Tour, please send messages to BonnevilleRSVP@gmail.com.

About Triumph Motorcycles

Triumph Motorcycles is the British premium, lifestyle brand, which produces a wide range of distinctive, cool, and authentic Modern Classic, Adventure, Sport, Cruiser and Touring motorcycles. Also the oldest continually produced motorcycle brand, the first Triumph was manufactured in 1902. The company’s global headquarters are located in Hinckley, Leicestershire, England, solely owned by Bloor Holdings Ltd. Triumph Motorcycles America Ltd., its North American subsidiary, is based in Atlanta, Ga., and is home to the motorcycle industry’s first 24/7 Customer Support team. To see the full range of Triumph motorcycles, visit www.TriumphMotorcycles.com.

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